Industry
Family & Kids
Services
RedesignConsumer RetentionRevenue Optimization
UN/COMMON’s Consumer Retention, Redesign, and Revenue Optimization teams joined forces to transform Magnetic Me’s customer journey and user experience by working in tandem. Recognizing a valuable opportunity, they strategically merged the Magnetic Me and Simply Magnetic Me brands, fostering a seamless customer experience. After a strategically beautiful website redesign, UN/COMMON executed cross-selling retention strategies and ongoing CRO testing to elevate awareness of Simply Magnetic Me, propelling significant business growth and overall eCommerce revenue.
%Increase in overall conversion rate
%Increase in total revenue
%Increase in owned revenue
STRATEGIC UX DESIGN REFRESH
Magnetic Me teamed up with UN/COMMON to create a refreshed site experience that emphasized the vibrant and youthful tone of their updated branding. Using Magnetic Me's new brand guidelines, UN/COMMON designed a playful and fun customer journey that incorporated clear entries into the shopping funnel and brand storytelling elements to increase conversion for first-time visitors and appeal to first-time parents.
CUSTOM FLOW JOURNEY OPTIMIZATION
Recognizing a broken automated flow infrastructure, UN/COMMON’s Retention strategists revitalized Magnetic Me’s customer journey by optimizing triggered emails and program segmentation. The team crafted unique strategies and introduced five new automated flow types designed to generate interest and keep consumers engaged at the right time in the buying cycle, ensuring a significant increase in conversions and overall program success.
Core partners
As one of the first few Shopify Plus partners, UN/COMMON has been delivering innovative, profit-driven eCommerce solutions from the start. Built for speed, reliability, and demand generation, Shopify Plus now powers 13,000+ merchants, offering enterprise-level capabilities with the flexibility to grow and evolve.
We’re honored to rank in the top 0.2% of Klaviyo partners to achieve Master Elite status globally. It’s a stat we’re super proud of so you can expect our eCommerce marketing services to match.
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